The third day of a promotional marketing campaign related to the online game No Man’s Sky concerned distributing in-game objects to gamers watching particular streams on the Twitch platform. Viewers who linked their Twitch and No Man’s Sky accounts and watched collaborating channels for a chosen time interval had been eligible to obtain these rewards. These rewards typically included unique beauty objects, assets, or different gameplay benefits.
Such initiatives function a collaborative advertising and marketing technique, benefiting each the sport developer and the streaming platform. No Man’s Sky beneficial properties elevated viewership and engagement by means of Twitch, whereas Twitch advantages from the elevated site visitors and content material creation surrounding the sport. These timed occasions additionally encourage gamers to return to or start taking part in No Man’s Sky, probably boosting participant numbers and gross sales. Traditionally, these campaigns typically coincide with recreation updates or milestones, additional incentivizing participation.